Social Media Strategy & Growth
About this course
A focused social media course for creators, entrepreneurs and marketing professionals who want measurable audience growth. Covers platform algorithms (Instagram, TikTok, LinkedIn, YouTube Shorts), content calendars, hook writing and script structure for short-form video, Reels and TikTok production basics, community management, influencer collaboration, paid boost strategy and reading analytics dashboards. Students run a real content campaign during the course. Taught online and at our Lahore campus.
Where you can attend
Online
Live online — join from anywhere
Lahore
Main Boulevard · Gulberg, Lahore · Pakistan
Weekly outline
- 1Week 1
Week 1 — Platform algorithms: how Instagram, TikTok and LinkedIn rank content
- 2Week 2
Week 2 — Content strategy: pillars, calendar planning and batch creation
- 3Week 3
Week 3 — Short-form video: hooks, script structure and filming basics
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