Digital Marketing & Social Media Ads
About this course
A results-focused course taught by a Google-certified strategist who manages real client ad spend. Covers the full digital marketing funnel: market research, SEO (on-page, off-page, technical), Google Search & Display Ads, Meta (Facebook/Instagram) Ads, TikTok Ads, email marketing with Mailchimp/Klaviyo, analytics with GA4, conversion rate optimisation and a full campaign build from brief to report. Every student runs their own live campaign on a sponsored micro-budget during the course. Available online and at our Lahore, Karachi, Islamabad, Quetta and Faisalabad campuses.
Prerequisites
No prior marketing experience needed. Basic smartphone and internet literacy required. A smartphone for running Meta Ads practice campaigns is essential.
Where you can attend
Online
Live online — join from anywhere
PakistanLahore
Packages Mall · Walton Road, Lahore · Pakistan
PakistanKarachi
Ocean Mall · Clifton Block 9, Karachi · Pakistan
Weekly outline
- 1Week 1
Digital marketing fundamentals — funnel, KPIs & ROAS
- 2Week 2
Market research — personas, competitor analysis & keyword research
- 3Week 3
SEO Part 1 — on-page: titles, meta, headings & content
Course Instructors
Rabia Farooq
PakistanHamza Hamid
PakistanRecommended for you
More courses in this area, picked to match what you're viewing.
Programming
Python & Django Full-Stack Web Development
Design
Graphic Design Masterclass
Cybersecurity
Ethical Hacking & Penetration Testing
Artificial Intelligence
Data Science with Python
Programming
Python & Django Full-Stack Web Development
Design
Graphic Design Masterclass
Cybersecurity
Ethical Hacking & Penetration Testing
Artificial Intelligence
Data Science with Python
Explore more courses
Browse all our programs and find the right one for you.